LAST UPDATED: 08/04/2021

The Vermont Teddy Bear Co., Inc. D/B/A SWIVE (referred to throughout as "SWIVE") respects your privacy. Our web site is meant to be a service to you. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.ShopSwive.com/ (the “Site”) and tells you about your privacy rights and how the law protects you.

We use your personal data to provide and improve the service we provide. By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy.

PERSONAL INFORMATION WE COLLECT

USAGE DATA

TRACKING TECHNOLOGY AND COOKIES

HOW DO WE USE YOUR INFORMATION?

SHARING YOUR PERSONAL INFORMATION

BEHAVIOURAL ADVERTISING

DO NOT TRACK

YOUR RIGHTS

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

Email Addresses

We collect email addresses that are supplied to us through our optional email sign-up forms. We also collect email addresses from our online order entry form and from telephone orders.

If you have supplied us with your email address, we may contact you via email about a completed or incomplete order, or other transactional requirements pertaining to the order. If you have opted into one of our mailing lists, we may email you with marketing messages about our products and services, or for other promotional purposes. You can unsubscribe from one or more of our email newsletters at any time by clicking the unsubscribe link at the bottom of any electronic newsletter that you receive from us. If you do not wish to receive such mailings, please contact us by sending a message via email.

We do not trade, rent, or sell email addresses to any other parties unless explicitly noted when you sign up (for instance when you sign up for a co-sponsored contest with a partner).

Postal Addresses

We also collect postal addresses from online and telephone orders.

If you have supplied us with your postal address, we may contact you with news of new products and services or upcoming events. If you do not wish to receive such mailings, please contact us by sending a message via email.

Also, you may receive postal mailings from other reputable companies. You can, however, have your name put on our do-not-share list. To do this, please contact us by sending a message via email.

Telephone Numbers

We do not retain telephone numbers for purposes other than contacting individuals with a question or information regarding their order. We do not trade, rent, or sell telephone numbers to any other parties.

Order Information

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

When we talk about "Personal Information" in this Privacy Policy, we are referring to the information referenced in this section, including Device Information, postal addresses, email addresses, telephone numbers, and Order Information.

USAGE DATA

We collect, in aggregate form only, the domain names of visitors to our Site, as well as statistics about our sales, traffic patterns, and related Site information. This information includes information such as browser software, operating system, and IP address, and is used for marketing and sales reporting, or to improve the design and function of the Site.

We also collect information via Google advertising cookies and anonymous identifiers, which includes information about user demographic and interest categories. You may opt out of this practice by clicking here or by visiting Google Analytics' opt-outs page .

TRACKING TECHNOLOGY AND COOKIES

We use Cookies and similar tracking technologies to track the activity on the Site and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze the Site.

You can instruct your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if you do not accept Cookies, you may not be able to use some parts of our Site.

Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on your personal computer or mobile device when you go offline, while Session Cookies are deleted as soon as you close your web browser.

Necessary / Essential Cookies

Type: Session Cookies

Administered by: Us

Purpose: These Cookies are essential to provide you with services available through the Site and to enable you to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services on our Site that you have asked for cannot be provided, and we only use these Cookies to provide you with those services.

Functionality Cookies

Type: Persistent Cookies

Administered by: Us

Purpose: These Cookies allow us to remember choices you make when you use the Site, such as remembering your login details or language preference. The purpose of these Cookies is to provide you with a more personal experience and to avoid you having to re-enter your preferences every time you use the Site.

Tracking and Performance Cookies

Type: Persistent Cookies

Administered by: Third-Parties

Purpose: These Cookies are used to track information about traffic to the Site and how users use the Site. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Site. We may also use these Cookies to test new advertisements, pages, features or new functionality of the Site to see how our users react to them.

For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy.

HOW DO WE USE YOUR INFORMATION?

When you visit this Site to read or download information, we collect and store only the following information about your visit:

  • the IP address (which is a number that is used by computers on the network to identify your computer so that data, such as the web pages you request, can be sent to you) and/or the name of the domain from which you access the Internet
  • the date and time of access to our Site
  • the path taken through our Site
  • the Internet address of the Site which linked directly to our Site

We use this information about Site visitors to measure the number of visitors to the different sections of our Site, to help us make our Site more useful to visitors, and to assess login performance of the Site.

Order Information

We may contract with companies or persons to provide certain services including credit card processing, shipping, data management, promotional services, etc. We call them our Service Providers. We provide our Service Providers with the information needed for them to perform these services, including your personal information when necessary. We may also receive personal information from third party marketing partners.

All information regarding your SWIVE order except as noted above is kept confidential. We will not disclose any information to anyone inquiring about an order they, or anyone else, has received unless required by law, a valid subpoena or a court order.

Additionally, we use this Order Information to:

  • Communicate with you.
  • Screen our orders for potential risk or fraud.
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
  • Alert you to updated information, products and services.
  • Provide tailored promotions and offers.
  • Provide a more complete service to you.
  • Improve the content and performance of our Site.
  • Answer your questions.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We may also collect your email address via cookies and pixels on the Site through the use of trusted third-party partners. These partners may also combine your email information with other information they have access to (such as mailing address) so that we may serve relevant marketing offers to you via email and direct mail. If you do not want us to collect information about you, please contact Customer Service to opt out.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties, without further notice to you, to help us use your Personal Information, as described above. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may, from time to time, share your Personal Information with other companies with whom we have strategic or marketing relationships (such as our marketing partners) or with other companies and marketers whose products or services may be of interest to you. To opt-out of sharing your information with 3rd party marketing partners, please email us.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive to protect the safety of users of the Site and/or the general public, or to otherwise protect our rights.

EDITING, UPDATING, CORRECTING AND DELETING INFORMATION ABOUT YOU

At SWIVE, we want to communicate with you only if you want to hear from us. If you would like to edit, update, correct or delete your Personal Information please let us know by sending us an email.

BEHAVIOURAL ADVERTISING


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

COMMON LINKS INCLUDE:

FACEBOOK -https://www.facebook.com/settings/?tab=ads
GOOGLE -https://www.google.com/settings/ads/anonymous
BING -https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
PINTEREST -https://help.pinterest.com/en/article/personalization-and-data
SHARE A SALE - https://www.shareasale.com/legal/optOut.cfm

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

CORPORATE CHANGE IN CONTROL

As The Vermont Teddy Bear Co., Inc. D/B/A SWIVE grows, we may buy or sell assets from or to other businesses. In the event of a corporate sale, acquisition, merger, reorganization, dissolution, or similar event, Personal Information may be included among the transferred assets.

YOUR RIGHTS

CALIFORNIA RESIDENTS

If you’re a California resident, You may have some additional privacy rights under the California Consumer Privacy Act or “CCPA”, a list is provided below for your reference:

  • You have the right to opt-out of SWIVE's sharing of your personal information. If you wish to opt out pleasecontact us.
  • You have the right to request the deletion of your personal information.
  • You have the right to request us to disclose to you, no more than twice in a 12- month period, the personal information about you that SWIVE collects, uses, discloses, and sells during the preceding 12 months, which shall include as follows:
  1. The categories of personal information that we've collected or shared about you for a business purpose with our service providers.
  2. The sources from which we collected such information.
  3. The third parties with whom we've shared that personal information.
  4. The business or commercial purpose for collecting that personal information.
  5. The specific pieces of personal information we've collected about you.

The above information can be requested by contacting us.

We will not discriminate against you because you exercised your rights under this section of the Privacy Policy.

For purposes of exercising your rights above, please note the following regarding how we collect and use your personal information as described in this policy:

  • We collect the following categories of personal information: Identifiers; payment information; characteristics of protected classifications under California or federal law; commercial information; professional or employment information; internet of other electronic network activity information; geolocation data; audio, electronic or visual information.
  • We disclose the following categories of personal information for a business purpose: Identifiers; payment information; commercial information; professional or employment information; internet of other electronic network activity information; geolocation data; audio, electronic or visual information.
  • We exchange the following categories of personal information that may be defined as a sale of information: Identifiers; commercial information; Internet or other electronic network activity; geolocation data.

We collect this Personal Information for the business and commercial purposes described in the “HOW DO WE USE YOUR INFORMATION?” section above.

We share this Personal Information with the categories of third parties described in the “SHARING YOUR PERSONAL INFORMATION” section above.

California “Shine the Light” Disclosure

California law permits residents of California to request certain details about how their information is shared with third parties for direct marketing purposes. Under the law, a business must either provide this information or permit California residents to opt in to, or opt out of, this type of sharing. You may request more information regarding this sharing by contacting us.

This section provides additional details about the personal information we collect about California residents and the rights afforded to them under the California Consumer Privacy Act (“CCPA”).

Subject to certain limitations, the CCPA provides California residents the right to (i) request to know more details about the categories and specific pieces of personal information we collect, to delete their personal information, (ii) opt out of any “sales,” and (iii) not be discriminated against for exercising these rights. California residents may make a rights request for access or deletion by contacting us.

In the last 12 months, we collected the following categories of personal information: identifiers (such as name, contact information, IP address and other online identifiers), demographic information (such as gender), commercial information (such as products purchased), internet or other electronic network activity information (such as browsing behavior), geolocation data, audio, electronic, visual or similar information (such as profile pictures and customer support calls), inferences (such as shopping behaviors) and other personal information (such as payment method information). For more details about the personal information we collect, including the categories of sources, please see the “PERSONAL INFORMATION WE COLLECT”section above.

We collect this information for the business and commercial purposes described in the “HOW DO WE USE YOUR INFORMATION?” section above. We share this information with the categories of third parties described in the “SHARING YOUR PERSONAL INFORMATION” section above.

“Sales” of Personal Information. As described above in the “Targeted Advertising” section above, we work with advertising partners that collect identifiers and Internet network activity information from our Site for the purpose of delivering targeted advertisements on our Sites and other websites. This activity may be considered a “sale” under the CCPA. To learn more about how to opt out of these “sales,” use the following link: Do Not Sell My Personal Information

All OTHER US RESIDENTS

SWIVE respects your privacy. Our web site is meant to be a service to you.

  • If you wish to opt out of the receipt of marketing communications from SWIVE or the Sale of your Personal Information, please contact us.
  • You have the right to request the deletion of your Personal Information. If you wish to have your information deleted please contact us.
  • SWIVE collects, uses, discloses, and sells the following information related to your Personal Information:
  1. The categories of Personal Information that we've collected or shared about you for a business purpose with our service providers.

  2. The sources from which we collected such information.

  3. The third parties with whom we've shared that Personal Information.

  4. The business or commercial purpose for collecting that personal information.

  5. The specific pieces of personal information we've collected about you.

The above information can be requested by contacting us .

We will not discriminate against you because you exercised your rights under this section of the Privacy Policy.

For purposes of exercising your rights above, please note the following regarding how we collect and use your personal information as described in this policy:

We collect the following categories of personal information: Identifiers; payment information; characteristics of protected classifications under California or federal law; commercial information; professional or employment information; internet or other electronic network activity information; geolocation data; audio, electronic or visual information.

We disclose the following categories of personal information for a business purpose: Identifiers; payment information; commercial information; professional or employment information; internet of other electronic network activity information; geolocation data; audio, electronic or visual information.

We exchange the following categories of personal information that may be defined as a sale of information: Identifiers; commercial information; Internet or other electronic network activity; geolocation data.

We collect this information for the business and commercial purposes described in the “HOW DO WE USE YOUR INFORMATION?” section above.

We share this information with the categories of third parties described in the “SHARING YOUR PERSONAL INFORMATION” section above.

EUROPEAN RESIDENTS

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, to the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

We may also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Site, or we are legally obligated to retain this data for longer time periods.

SECURITY OF YOUR PERSONAL DATA

The security of your personal data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, We cannot guarantee its absolute security.

CHILDREN’S PRIVACY

SWIVE understands the importance of protecting children’s privacy in the interactive, online world. SWIVE does not intentionally target or solicit to children thirteen (13) or younger for purposes of collecting personal information. The Site may link to certain web sites which may target or solicit to children thirteen (13) or younger and may collect personal information. Those web sites are not governed by this privacy policy and should have their own privacy policies that more fully explain how they respect and protect the privacy of children while providing them information, goods, or services. Visit https://www.ftc.gov/privacy/coppafaqs.shtm for more information on children’s privacy.

If you believe that a child under age thirteen (13) has provided us with Personal Information through the Site, please contact us, and we will attempt to remove that information from our databases.

LINKS

There may be times when this Site contains links to other websites which are operated by third parties. These links are provided as a convenience to you and as an additional avenue of access to the information contained therein. We have not necessarily reviewed all the information on those other sites and are not responsible for the content of those or any other sites or any products or services that may be offered through those or any other sites. Inclusion of links to other sites should not be viewed as an endorsement of the content of linked sites. Different terms and conditions may apply to your use of any linked sites. This Privacy Policy does not apply to any third party linked sites. SWIVE is not responsible for any losses, damages or other liabilities incurred as a result of your use of any linked sites.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

We reserve the right to update or modify this Privacy Policy at any time and without prior notice. Please review the Privacy Policy periodically, and especially before you provide us with any Personal Information. Your continued use of the Site after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of the revised Privacy Policy.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail.

TERMS OF USE

Your access to and use of the Site is governed by the broader Terms & Conditions, which include this Privacy Policy. The Terms & Conditions can be accessed at https://www.shopswive.com/terms-and-conditions.